From: Davin Fedderson
Real Estate Branding Specialist
Dear Realtor,
Ever since PM Branding started offering the
DURA-BRITE KEY LITE to our clients, their feedback on
the increased business they've been getting from these
nifty little gifts has been nothing short of amazing.
Why?
Mainly because of stories like this which
was pulled from the letters to the editor of Wenatchee World
in January 2009:
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On the afternoon of New Year's Eve Day, my eighty-seven-year-old
father-in-law, who is experiencing memory problems, drove to the bank, just
up the street in north Seattle.
When he didn't come back after a couple of
hours, the family began frantically looking for him. We finally called the
police.
By this time it was getting dark, and we had no idea where he had
gone. We thought about similar stories we had read, and feared the worst.
We would never have dreamed that he drove all the way to Wenatchee!
At around 8:00 p.m., my mother-in-law received a call from a woman who said,
"I have good news for you: your husband is sitting in front of my
fireplace."
Pete and Tami Lopushinsky live half an hour out of Wenatchee in
a very remote, uninhabited area. They had traveled down their long
driveway, on their way to visit friends, and noticed a flickering light a
short distance away.
faint light flickering between the trees
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When they investigated, they found my father-in-law,
lying in the snow, waving a small flashlight. He had driven down an old
logging road, gotten stuck, and walked a mile and a half through the snow,
in the dark, in twenty-five-degree weather, and had gone as far as he could.
The Lopushinskys cancelled their New Years plans, took him back to their
home, wrapped him up, and called his family. Then they called an ambulance,
as Huey was showing signs of hypothermia.
Pete and a friend trekked to
where the car was stuck to assess damage and get a location, in case we
needed a tow truck. When the ambulance arrived, Tami rode to the hospital
with this soul-in-need, whom she had just met, and stayed with him for
hours, until we could come across the pass and pick him up.
Then Pete and
Tami led us back to where the car was stuck and helped us direct the
tow-truck driver to their location. By this time it was well after
midnight.
They saved our father's life; he would certainly never have survived the
night, and this story could have had a much more tragic ending. There are
no words that any of us could find to adequately express our gratitude to
Pete and Tami.
In a world in which most of the news is dark, the light that
they shine reminds us that there are still saints among us. We will never
forget their kindness; the Parry family says, "Thank you! And may God bless
you in 2008 and always."
Gina Parry
(360) 568-9796
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Some Features Of the DURA-BRITE KEY LITE
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- DURA-BRITE Bright White LED Light (Photon lights are a highly demanded accessory for police forces, NASA shuttle crews, and Secret Service personnel—now your clients can harness its power in tight situations)
- Dual function On/Off switch & squeeze button.
- Provides 20 Hours of Continuous Light or a minimum of 20 Months Intermittent Use
(it's incredibly bright—visible for over one mile!)
- Compact and Reliable with 3 year Shelf Life
- Comes with 2 Lithium Batteries (easily replaceable)
- Measures 1” x 2.75” x 0.4” (Micro-sized--it goes anywhere!)
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As Gina says, the scary truth is...
Without that light, Grandpa Huey
would never have been found in time.
John Frey, his nephew, who is also my client, agrees.
He's a realtor at John L. Scott in Seattle, and
he's the one who gave Grandpa Huey that
"small flashlight"—the DURA-BRITE KEY LITE.
When John told me the story, I listened
in awe.
Never in our wildest dreams did we think
a promo item would play such a critical role in saving
someone's life—let alone his uncle's!
Imagine... something
once considered a little piece of
plastic accessory is now revered by
Grandpa Huey and his family as a life-saver.
Amazing!
But that's not all—something even greater happens:
That Appreciation Extends
To The Giver
of the Gift.
Just think: What if you were the person who
gave Grandpa Huey that keychain?
What if yours was the name imprinted on it?
Can you imagine the wave of gratitude that would
overwhelm him or one of his family members everytime
they see or bump into you around town?
Not to mention the "buzz" you'd get when word
gets around that it was your gift that helped Pete
and his wife find Grandpa?
That's powerful!
Knowing that you were partly responsible for
saving the life of their loved one inspires reciprocation.
They'd want to do something for you
that says "Thanks".
So when the newly wed grandson or
daughter thinks of a realtor to find
them that perfect house, who do
they think of?
You, of course!
See how far-reaching one act of kindness can be?
Now, much more than just a supplier of promo items, I'm intimately
involved in John's business, helping him rake in gigantic commissions.
And it's in this same spirit that I'm going to send
you 150—250—or 500 of these potential
life-savers...
ABSOLUTELY FREE!
How can I do this, you ask?
SIMPLE: Every year PM Brand sells thousands of promotional products to real estate agents and we
diligently follow up to make sure the items do their job.
And get this: I can’t remember getting more "WOW!" value on such an economical, impactful, long lasting product as this. The
new LED technology is simply amazing!
But, then, I thought to myself, "Every realtor should be using these as their promo and Pop-by Item."
Then when I heard about Uncle Huey, it was a wrap!
His story sealed my decision.
I realized how much of an impact a simple item can have on a family.
And I'd love for you to tell Uncle Huey's story to your clients to show
you care much more about them than just commissions, ok?
Good.
Distributor Catalogue Price LED Key Lite
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Price Effective 01/01/2012
Custom Printed
| Quantity | Price Each |
| 150-249 | $3.29 |
| 250-499 | $3.18 |
| 500-999 | $2.80 |
| 1000+ | $2.39 |
Set-up charge: $50.00 / 1 color
Artwork charge: $20.00
|
So Here's The Deal:
If you buy 150 for $499—I'll send you
150 FREE!
If you buy 250 for $699—I'll send you
250 FREE!
And if you buy 500 for $1299—I'll send
you 500 FREE!
But that's not all! Your order comes with free artwork and
free proof for your approval also!
This is a great deal!
Really, there's nothing to ponder over. Your colleagues are already raving
about DURA-BRITE KEY LITE:
"...BY FAR THE BIG WINNER IN GENERATING CALLS."
My best moneymaking tip is to keep in touch with my "A" sphere on a regular basis. I try go by and see them and do a 'pop by' four times a year. Last
year the key light was by far the big winner in generating calls.
Catherine Anderson, Exit Realty
"...YOUR HIGHEST IMPACT FOR DOLLAR SPENT..."
Think about where most of your business comes from, referrals! Spend your money here. This is your highest impact for dollar spent. Give branded items regularly and send a special gift for every referral.
Toni Nicholson of RE/MAX Ordered again January 2012
"...THE KEY LIGHT HAS PRODUCED THE MOST RETURNS..."
Of all the items I have given to my
clients over the years the Key Light has produced the most returns and the most
people calling to ask. “How do I get one of those?”
Marty Pospischil,  Dexter Associates Realty
"...I HAVE PLACED FIVE ORDERS AND WILL ORDER MORE..."
In our area there are many streets with poor lighting.
These lights have really been in high demand.
I have placed five orders and will order more."Most profitable for sure."
Mario Berno,  RE/MAX Realty Ordered again January 2012
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LISTEN: YOU CAN'T AFFORD TO MISS OUT ON THIS!
Because once all the extras are gone, they're gone!
And do you know what will hurt the most?
If, sometime in the future, you look back on today, feeling regretful that you stared this gift horse in the face and passed up the opportunity to
reach double the prospects at HALF THE COST!
You don't want this to happen to you.
In fact, no true business person would allow this opportunity to slip away.
So, if you consider yourself such a person, here's what I want you to do:
- Decide which of the 3 Special Offers below appeals to you and act by placing your order right now...
then—
- Begin making a list of all the prospects and clients whom you'll be giving those extra, free DURA-BRITE KEY LITES to!
Start sowing the seeds for bigger commissions in 2012 today!
Also, let me add: If for any reason at all you're not
satisfied, simply package everything up and send it right back for a
no-questions-asked, no-hassle refund.
I can't be more fair than that.
So now you know where I stand in respect of this offer.
The only thing left for you to do now is to seize the opportunity—and profit!
You Will Be Emailed After You Place Your Order Regarding the Colour and Imprint
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You Will Be Emailed After You Place Your Order Regarding the Colour and Imprint
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You Will Be Emailed After You Place Your Order Regarding the Colour and Imprint
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Yours For Bigger Commissions,
Davin Fedderson.
P.S. There's nothing to lose except FREE DURA-BRITE KEY LITES.
HERE'S YOUR CHANCE TO REACH TWICE THE PROSPECTS AT HALF THE COST.
Having an extra 150... 250... or 500 'lites' silently SELLING for you means
more responses, aggressive branding, and greater chances of bagging multiple commissions.
As a business person, can you afford to let this opportunity pass?
Seriously. Think about it.
If you don't exploit this offer, hundreds of other realtors will. And once the inventory is exhausted,
that's it. This offer will expire. And you'll have lost your chance. Sorry.